The Success of War Robots in Germany and My.Games' Road to China
My.Games celebrates the tenth anniversary of War Robots. To date, the mobile shooter has generated revenues of more than 900 million US dollars. Germany is one of the top 5 markets for the game. With the release in China, the billion dollar mark is likely to be reached. Executive Producer Boris Burangulov and CEO Elena Grigorian talk about the opportunities and challenges in China.
My.Games is celebrating the 10th anniversary of War Robots, its mobile multiplayer shooter developed by in-house studio Pixonic. To date, the game has attracted more than 270 million registered players and generated more than 900 million US dollars in revenue. In 2023 alone, there were more than 28 million installs across all platforms. The game now has up to five million monthly users, with around 600,000 logging on every day. According to data.ai, War Robots is consistently among the top 5 shooters by revenue in its key markets: US, Japan, Germany, UK and Korea.